HomeGrocer.com, Inc. was an online supermarket business. The company was originally started in 1997 by Terry Drayton, Mike Donald, James Fierro and Ken Deering. The product selection was a complete alternative to the traditional supermarket at comparable prices with a reputation they earned for top quality fresh produce, seafood and meat.

Mar 1, 2014 · This case study examines the initiation, financing, development, and failed merger of an ambitious online grocery retail venture: HomeGrocer.com. It highlights the risks and challenges associated with developing a revolutionary venture.

May 24, 1999 · BELLEVUE, Wash. -- Amazon.com took a 35% stake in HomeGrocer.com last week, raising the ante in the increasingly competitive on-line home-shopping game. The move provides the Internet...

Jul 9, 2001 · Webvan, which yesterday said it will file for Chapter 11 bankruptcy protection and auction off remaining assets, fired 2,000 employees and stopped grocery service for 750,000 customers in Seattle,...

Jul 9, 2001 · Webvan Group Inc. acquires HomeGrocer.com in a deal valued at $1.2 billion. The combined company has 4,200 employees, 264,000 customers and operations in nine cities. September 2000. Webvan...

Jun 24, 2013 · Terry Drayton, the co-founder and former CEO of HomeGrocer.com, the heavily-funded online grocery delivery service whose iconic peach rotted during the dot-com bust, is gearing up to launch his...

Mar 15, 2014 · This case study examines the initiation, financing, development, and failed merger of an ambitious online grocery retail venture: HomeGrocer.com. It highlights the risks and challenges associated with developing a revolutionary venture.

Mar 10, 2000 · HomeGrocer.com, the Amazon.com-backed online supermarket, raised some $245 million in an initial public offering today. The Kirkland, Wash.-based company priced its stock at $12 per share, at...

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May 6, 2001 · HomeGrocer executives say the promise of a smarter, more muscular organization never materialized. Webvan, they say, was not interested in investigating and comparing the different technology...