The athlete has an NIL valuation of $6.5 million. Keep in mind, the 19-year-old is still in college. The minimum salary for ...

Ohio State safety Caleb Downs has made history with his latest NIL partnership by securing a massive deal that has set a new ...

Time to draw the line at state legislatures with pom-poms bearing tax-free gifts for college football players. It will do ...

Where does this leave female athletes? Unfortunately, it leaves them in a position where market forces, rather than federal ...

NIL money at college and universities across the country will be managed differently after a change to Title IX ruling ...

For the first time in college football history, amateur players are able to legally put money in their pockets thanks to the ...

Most schools that intend to opt into revenue sharing are proceeding as though the lion's share of the funds will be slated ...

The Oregon Ducks have partnered with Pathway Sports and Entertainment, a company that is focused on monetizing the name, ...

The 2024 season saw Dr Pepper significantly increase its investment in NIL when it partnered with 12 college football players ...

Up, up, up, the College Football Playoff size will go. Where it stops, only the SEC and Big Ten know. But, we've got some ...

Williams also has deals with Uber Eats and Hollister. On3 estimates his NIL valuation at $2.3 million, the most of any college football non-quarterback after Ohio State wide receiver Jeremiah Smith.

Our way-too-early college football Top 25 for 2025 But this line in the sand that now must be drawn has nothing to do with millions in would-be taxes generated on NIL deals, or that those millions ...