Consumers want a fair trade for their attention. They’re telling us they want advertising to evolve and change for the better ...

Netflix has been receiving a mix of praise and jeers for its first NFL broadcasts, but one of the most controversial aspects is a commercial. Coca-Cola paid to have its now-infamous 2024 Christmas ad ...

The Coca-Cola Company has dominated the American soda industry and culture in general for years. Here are some facts you may ...

Christmas isn’t just a holiday for Filipinos—it’s an identity” CHRISTMAS traditions are meant to bring us together—but let’s be honest, some are so odd ...

His family was wealthy, and he took his inheritance and gave to less fortunate and lived a life of humility. He died on Dec.

Santa Claus is the symbol of Christmas, his red suit and white beard a global icon, but each country has its own unique name ...

Today's Santa Claus demonstrates how economic forces and marketing can transform cultural symbols into powerful business drivers ...

Discover how Coca-Cola and Omnicom are spearheading innovative AI marketing strategies to reshape the industry landscape.

Discover the fascinating journey of how Santa Claus transformed over the centuries, from Saint Nicholas to the iconic figure ...

Georgia’s economy and that of the greater Atlanta area held strong in 2024 against inflation and high interest rates. It scored wins, suffered losses and proved resilient.

It has been a big year for marketing in the grocery sector, with supermarkets and fmcg brands hoping to drive sales with ...

Lobbyists are working to convince Republicans that SNAP purchases should not be restricted under the next administration.