Nike’s comeback strategy is banking on bold moves in women’s sports—and A’ja Wilson’s sold-out signature sneaker shows the ...

Nike's strategic investment in women's sports shows promise as A'ja Wilson's A'One sneaker sells out almost instantly.

The Air Max 95 OG Big Bubble, which has become one of Nike’s biggest lifestyle models of the moment after its early arrival ...

This week on Yahoo Finance Sports Report, host Joe Pompliano takes a look at some of this week's biggest headlines in the sports business world that you and your portfolio need to know. There are a ...

Once reserved for gym sessions and dog walks, trainers have transcended their functional beginnings to become a mainstay of ...

Silver Alert issued for Alicia Marshall, missing from Warsaw, Indiana. Authorities seek public assistance in locating her.

Your dad just called and he’s asking why his favorite sneakers are being worn by Gen-Z. The internet claims that Dad shoes are back in style, but to most Dads, they’ve always been in style. Right now, ...

New shoes tend to be unveiled in the spring, making this the perfect time to snag a deal on last year's model. Of course, you ...

Plus, running three miles a day has become a bit of a fitness trend lately—just scroll through TikTok and you’ll see ...

The Adidas Pro Evo 2 is one of the most-wanted running shoes on the planet. We picked up a pair to see if they’re worth the ...

Pro-woman athletic brand XX-XY Sports is skewering Nike, not only for the company’s latest screw up, but their entire we history. Nike’s most recent controversy revolves around […] ...

In a statement, Nike said of Wilson: "Her debut shoe selling out in minutes is testament to her extraordinary talent and her ...