The city of Tipton has its first brand identity, and it leans into the potential of the small town. The city announced Monday its new tagline or branding called “Rooted in Opportunities.” It’s based ...

For the first time in almost 20 years, Walmart has a new logo. The international retailer describes it as a “a comprehensive brand refresh,” but the online world hasn’t been quite so kind to ...

Nest Protect has been added to the Google Home app. Available in Public Preview, Nest Protect users can now receive safety alerts and notifications alongside other devices in the Google Home app.

IAG Firemark Ventures, the corporate venture capital arm of General Insurer IAG, is investing in 7Analytics, a flood data ...

Starting in the Public Preview program, Google Home is finally adding support for the Nest Protect, as well as Matter-certified smart locks. Android app support is rolling out starting today.

The morning meeting started like any other, until Sarah presented her new marketing strategy. As she spoke, her boss, Tom, seemed visibly disappointed. “Ha! That’s the stupidest idea I’ve ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

Walmart is refreshing its logo for the first time in nearly two decades, highlighting its evolution while also serving as a nod to its past, the big-box retailer announced Monday. The word mark on ...

A recent Nature Immunology study explores the cellular and molecular adaptations associated with human secondary lymphoid tissue in adults during viral infection. Lymphoid tissues play a vital ...

Walmart steel cage match (although we would totally watch). Instead, Walmart gave its logo a makeover fit for modern times—at least that was the idea. But people, well, they have feelings.