PepsiCo Inc. is making a larger wager on sports marketing partnerships with an eye toward the World Cup. The company is ...

Action sports competition X Games has hired Kevin O’Connor as its new chief marketing officer (CMO). O’Connor brings more ...

Major League Soccer team New York Red Bulls has named Katie Nahoum as its new chief marketing officer. She succeeds Elisa ...

Tom Clarke, currently strategic advisor to the CEO and member of the SLT, has assumed the new role of chief growth ...

Last year, when Charlotte Tilbury became the first beauty company and female-founded brand to be an official sponsor of F1 ...

As part of a reorganization, Amy Montagne will now lead the Nike brand, while 26-year veteran Heidi O’Neill is retiring.

Pascoe joins Vessi from fintech company Koho, where he most recently served as chief marketing officer. Pascoe is making ... director of global brand and sports marketing as well as senior manager ...

NIKE, Inc. (NYSE:NKE) announced a series of strategic changes to its Senior Leadership Team (SLT), elevating experienced leaders to accelerate progress against its Win Now action plan to position the ...

The FIFA World Cup 2026 New York New Jersey (NYNJ) Host Committee announced the continued growth of its business team, ...

Martin Nance serves as Executive Vice President and Chief Marketing Officer for the club, where he’s responsible for developing fan engagement strategy through marketing, content and brand initiatives ...

U.S. Figure Skating has hired Matt Farrell as its CEO, tasking the longtime sports executive with leading the governing body into an Olympic year in which the American team will be favored to win gold ...

NEW YORK] Nike is reorganising its senior leadership team as its new chief executive officer shakes up several top roles at ...