Whether it’s leveraging AI, value-based selling, or refining digital marketing, the top thought leaders of 2025 are ...

Hanesbrands, like many apparel producers, struggled with pandemic-related shipping delays and supply issues. Further, the company faced higher input costs, such as cotton, energy, and wages, in 2022.

Consumers are tuning out traditional marketing. Stand out with personalization that feels thoughtful, not intrusive. The post How un-marketing builds trust in a world of invasive advertising appeared ...

AI startup Hightouch has raised $80 million on a $1.2 billion valuation for marketing tools powered by machine learning and ...

Product sales for the vaccine specialist Valneva reached €170m despite slow US sales of its chikungunya vaccine.

AI agents aren’t meant to take human jobs—instead they free humans from their most tedious tasks and allow them to focus on ...

Data clean rooms provide an opportunity for marketers to start connecting the dots between ad exposure data and final ...

The authors write "In the ever-evolving world of franchising, and where third party delivery services and providers are ...

AI's impact demands attention. Start with data quality, then build platforms for machine learning and genAI. Agentic AI is ...

Even if shoppers opt for a traditional Google search, they may be served an AI Overview summary at the top of the results page.

Nidhi Goel Gupta, Director of Crossword Bookstores opens up about the brand’s changes following the acquisition, current ...

The brand builder and, until last month, international MD at the drinks business marketers love to hate tells Tim Healey why ...