Many political ads are positive and establish a core positioning or fundamental message of the candidate. These ads link to top voter concerns, provide insights into what drives the candidate and set ...

U.S. Most of those dollars are aimed at seven swing states. What do voters in those states see on their TVs and online — and ...

Erica Franklin Fowler, co-director of the Wesleyan Media Project, which tracks campaign advertising, and co-author of "Political Advertising ... their supporters. For example, Taylor Swift posted ...

Political ads are designed to attract and persuade voters using enticement and fear. The Harris and Trump campaigns are no ...

Both parties are running ads that tell voters it’s OK to break from their party. “You can vote any way you want. And no one ...

Pittsburgh viewers tuning into Monday Night Football this week watched their Steelers beat the New York Giants — and 26 ...

The Ohio senator was responding to another post made by Trump campaign director James Blair, who claimed that Democrats were ...

The political advertising strategies both Democratic and Republican candidates have chosen to promote their campaigns divides ...

If you consume media of any kind these days, it’s difficult to ignore political ads. Whether it’s during a routine commercial ...

For the Trump campaign, the top political ... revising revenue forecasts upward. For example, Sinclair Broadcasting recently increased its political ad spending forecast for calendar year 2024.

Facebook, Instagram, Google and YouTube are clamping down on political ads in an effort to combat misinformation that could ...