Vishay Precision Group, Inc. (NYSE:VPG) Q4 2024 Earnings Call Transcript
Q4 2024 Earnings Call Transcript February 12, 2025Vishay Precision Group, Inc. misses on earnings expectations.
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Unlocking AI's full potential depends on using the right prompts: Vikram Sakhuja
Vikram Sakhuja, Group CEO of Madison Media and OOH highlighted how AI is transforming marketing by shifting the focus from ...
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Performance Marketing Can't Do It Alone -- Your Brand Needs A Long-Term Play
For one, look beyond media mix models and get real about incrementality,. the actual sales lift driven by advertising.
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Amazon Ads rolls out new features & full-funnel capabilities
The new features are aimed at empowering advertisers with innovative tools that can help them drive meaningful campaigns ...
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Amazon Ads rolls out new features, full-funnel capabilities within Amazon DSP
Amazon Ads has been working on key features for the Amazon DSP to deliver better customer experience and help advertisers ...
Marketing attribution models: The pros and cons
Your ad spend deserves better tracking. Compare different attribution models and learn how to maximize ROI across platforms.
Campaign Middle East3d
How are consumers aged 13-49 viewing videos in Saudi Arabia?
Exposure to small and big screen videos resulted in +6 per cent increase in brand favourability and +7 per cent increase in ...
McDonald's Improving Value Positioning and MCD Strategic Framework Should Cement Share Gains
Recently, the firm has been leaning into its scale-driven cost advantage to emphasize its value offerings amid a challenging consumption spending environment. We view this strategy as prudent.