Brand credibility is now a crucial aspect of marketing campaigns, and companies must couple that with storytelling, experts ...

The San Francisco Giants (24-15) are on the road on Saturday to face the Minnesota Twins (19-20) in the second game of a ...

Assertio Therapeutics settles for $3.6M over False Claims Act violations linked to fentanyl product marketing.

Gibson Energy, Inc. ( OTCPK:GBNXF) Q1 2025 Earnings Conference Call May 6, 2025 9:00 AM ET Beth Pollock - VP, Capital Markets & Risk Curtis Philippon - CEO & President Riley Hicks - SVP & CFO ...

Lemonade's impressive growth in premiums and AI innovations position it well for breakeven by FY26, despite some risks. See ...

Microsoft has brought in marketing heavyweight Mark D’Arcy (ex-Meta, ex-Time Warner) to its Copilot team. D’Arcy reports ...

From modern jingles to unusual collabs, Kraft Heinz CMO Todd Kaplan explains how tapping into culture is marketing's best bet.

Retail sales inched up in March after two straight months of declines, but gains remained moderate amid consumer concerns about rising tariffs. Delve into the state of AI in the retail sector ...

The Burger King lawsuit is the latest false-advertising claim targeting fast-food chains.

Their pitch to consumers is straightforward: Upload your receipts and receive points towards gift cards in exchange. All of ...

The concept of Gen Z influencers as a powerful marketing tool was highlighted with racing’s exposure from 26-year-old Griffin ...

When students decide to major in accounting, marketing is not at the top of their minds. While accounting students are likely ...