Universal Destinations' exec Alice Norsworthy breaks down the emotion, guest previews and multiple platforms (like the Super Bowl) to tell the story of the first big U.S. theme park launch in two ...

Trump officials are burning your money on anti-immigrant ads that repeatedly praise the president, amid mass firings and a ...

Steve Swartz says that Hearst had $13 billion in revenue in 2024 thanks to political advertising, but adds that a tough ad market and cord-cutting is "significantly impacting" A+E Networks. Hearst is ...

CEO Steve Swartz said television remains the biggest driver of consumer media revenue, but investments in A+E Networks and ...

Kendrick Lamar's Drake diss track "Not Like Us" shot back to the top of the Hot 100 following the rapper's Super Bowl LIX halftime performance.

Colorado Democrats’ yearslong campaign to ban semiautomatic firearms, in line with other blue states such as California and New York, has been framed by the mass killings at Columbine High School in ...

An in-depth look at how Kellogg marketing faculty and MBA students break down and evaluate ads during America’s biggest night ...

Hearst CEO Steve Swartz warned it will have a difficult time repeating its 2025 success due to a "massive drop off" in political ads ...

GenAI has made waves across every company, and marketing is one of the core disciplines navigating the choppy waters.

Chocolate itself first began as Xocolatl, or “bitter water,” a spiced drink made from ground cacao beans, chiles and spices ...

The production debut of the highly anticipated Jeep Recon EV is around the corner, and to highlight its upcoming new electric ...