As a beauty director, it’s hard not to be a sceptic. With dermatologists on speed dial and cosmetic chemists just an ...

Treating yourself to a hair mask every week is the perfect kind of self-care that you can easily slot into your routine. It’s ...

So if you’re craving fuller, thicker hair without committing to a salon’s worth of treatments, John Frieda Ultrafiller+ Scalp Serum might just be your new best friend. At only $9, why not give it a ...

One reviewer swears by the hair oil’s simplicity, commenting, “This serum is easy to use and has left my hair sleek and shiny,” while another emphasizes that “a little goes a long way,” making your ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our ...

From makeup remover to natural lip balm, check out the coconut oil hacks for brides to achieve a perfect wedding glow.

Both protein and moisture play specific roles in the hair strand. The former gives it strength and volume, whereas the latter ...