Pro Tip: Design your logo in black and white first. If it works without colour, it'll be even stronger with it. According to a 2023 study by Brand Finance, Dior ranks as the 4th most valuable luxury ...
4. The Colour Palette Patagonia's primary logo uses a palette of blues and purples for the sky, with the mountain and text in white. It's a colour scheme that's eye-catching and evocative of nature – ...
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