Fort Wayne, Indiana, USA-based Franklin has signed a definitive agreement to acquire Barnes de Colombia S.A., a leading manufacturer and distributor of industrial and commercial pumps based in Cota, ...

It’s a match: HomeToGo announces partnership with Bundesliga club 1. FC Union Berlin as its main sponsor and official travel partner ...

Oscar de la Renta has named former UTA agent Chloe Popescu as their new Chief Marketing Officer. In her new position, Popescu ...

How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

ACKO, a D2C protection platform, has revamped its brand identity. “The new logo, inspired by the Möbius strip, is a one-sided surface that symbolizes infinite trust, inclusivity, and collaboration.

Of course, some criticize these modern logos as being copy-and-paste, minimalist and unoriginal. Those yearn to return to the unique logos of the 1990s and early 2000s, where the NFL used elements ...

Experiential marketing, combined with a well-thought-out presence in strategic vantage points, emerges as a powerful tool to enhance visibility while maintaining the exclusivity associated with ...

Over my years of experience mentoring entrepreneurs and small business owners, I have noticed that customers are paying less and less attention to traditional outbound marketing channels ...

“Today’s consumers expect to connect with brands on social in the same way they would connect with a friend,” said Layla Revis, vice president of social, content and brand marketing at Sprout Social, ...