DALLAS--(BUSINESS WIRE)--Zales, the iconic brand name in fine jewelry retailing, is stepping into a new era with the launch of its latest campaign, “Own It.” Directed by visionary filmmaker ...

Sara Mohr-Pietsch embarks on a musical journey towards Fanny Mendelssohn's String Quartet, a brilliantly original and inventive work tragically uncelebrated in Fanny's lifetime.

Investopedia / Crea Taylor A customer is an entity that buys goods or services. A customer is an individual or business that purchases a company's goods or services. Customers are important ...

Sara Mohr-Pietsch takes us on a musical journey with a Czech flavour as she goes in search of Dvorak's evergreen Scherzo Capriccioso. En route, Sara visits the worlds of Franz Schubert ...

Another key element in successful acquisition strategies is mapping every touchpoint across the customer journey. From the first interaction to post-subscription engagement, it’s important to ensure a ...

What if every customer interaction—every email, every tasting, every order—was part of a bigger plan to turn casual buyers into loyal evangelists? Join us on Wednesday, April 16th at 11 AM PDT for a ...

Marketing concept demonstrating the main stages of a customer journey. A man moves on the map of the purchase process. Isometric outline illustration for web banners, hero images, printed materials ...

You know that developing a customer journey map is vital in today's customer-centric world, but let's revisit what a customer journey map really means for your business. It means that you understand ...

Mapping your customer journey can identify pain points and areas for improvement. You can use this valuable insight to reduce customer frustration, increase customer engagement, and ultimately drive ...

Businesses seeking to improve the customer experience often build customer journey maps—a visual representation of the various interactions a buyer has with a business. Building that map from the ...