To truly resonate, brands must do what great performers do: Focus the audience, speak their language, dramatize real life, ...

At this juncture in history, it is safe to say that video creation has changed forever because of AI tools. While ...

This partnership aims to deliver specialised AI literacy training, focusing particularly on generative AI, to account-based marketing (ABM) practitioners across Inflexion Group’s global client base.

Account-Based Marketing (ABM) is a B2B strategy where marketing and sales teams target high-value accounts with personalized campaigns, likely improving customer acquisition and revenue. Research ...

For years, B2B marketing has been obsessed with data, automation and hyper-targeted tactics like account-based marketing (ABM). We’ve built AI-driven engines designed to identify, nurture and ...

Based in St. Louis, Little Life Skills has a children’s book series, an animated cartoon series, and school readiness videos for students to experience “real life” learning opportunities!

B2B marketing leaders play a pivotal role in this shift. Equipping prospective and current customers with differentiated content and tools enables more informed value assessments — before and after ...

The organisation partnering with Reveela Technologies, a pioneer in AI-driven digital marketing, to help members create, optimise and distribute content to target audiences and clients.

Under this system, users’ locations will be precisely monitored using GNSS, and toll charges will be automatically deducted from a digital wallet linked to their account based on the distance ...

Have you made account-based marketing ( ABM) a priority at your company? Here's a look at the freshest stats about the state of ABM. A whopping 92% of B2B marketers consider account-based marketing ...

That said, we’re heading in a positive direction, where marketing analysts who understand the power of AI-based tools and methods surface valuable insights, synthesize them and share them in real time ...

"And, based on existing literature on gendered perceptions ... the realistic avatars were rated more positively than the cartoon-style ones. In particular, the questionnaires given to participants ...