TikTok has just ten days until it faces a possible ban in the US. If the Supreme Court declines to halt the law before January 19th, and TikTok isn’t spun off from its Chinese parent company ByteDance, companies like Apple and Google will be forced to stop maintaining the app in their app stores or letting it push updates.

I was worried about the TikTok ban in the US because my daughter is a heavy user. During a trip to India, where the app is banned, she learned something.

The app’s availability in the U.S. has been thrown into jeopardy over data privacy and national security concerns.

T he fate of TikTok in the United States will soon be in the hands of the Supreme Court, as the Justices hear oral arguments Friday over a law that could shut down the popular social media platform.

Billions in advertising flows through TikTok, which could be banned in the U.S. as soon as Jan. 19. Brands and creators are racing to prepare.

In a collision between free speech and national security, the Supreme Court will hear arguments over the fate of TikTok, a digital age cultural phenomenon that roughly half the U.S. population uses for entertainment and information.

The Chinese-owned app is battling for survival as a deadline looms over its fate.

The court, which hears arguments on Friday in a challenge to a law banning the app, has issued varying rulings when those two interests clashed.

Although former President Donald Trump issued an executive order in 2020 directing ByteDance to divest itself of TikTok in the United States, his amicus brief in the Supreme Court, filed late last month,

TikTok’s future in the United States now sits squarely in the hands of the Supreme Court, which will hear oral arguments Friday. At its core, the case features a head-on collision between national security and the First Amendment.

Cassie Taylor, TikTok's global head of creative solutions and trends, explained the key marketing trends the company is watching in 2025.