LG, smart TV
LG smart TVs have started displaying ads when idle
LG TVs are known to be fairly egregious when it comes to advertising — full audio auto-playing ads have been a feature on LG’s app store for over three years. But with LG now planning to bring its webOS platform to more third-party TVs and even its own non-TV hardware within the next five years,
LG Smart TVs just got an upgrade that you might not like
LG appears to be rolling out pre-screensaver, full screen adverts to TVs including the range-topping LG G4. The ad platform is being promoted to third parties such as car companies and other big brands.
LG Has Started Showing Screensaver Ads on Their Smart TVs
While FlatpanelsHD may have been among the first to see these ads in the wild, they aren't a secret. In fact, LG Ad Solutions announced the initiative on Sept. 5, in a post titled
LG Smart TVs Are Showing Screensaver Ads to ‘Utilise Idle Screen Time’
Earlier this month, LG Ad Solutions announced the launch of Native Screensaver Ads, a full-screen advertising experience which activates on the home screen of LG smart TVs. The company added that this “ad format capitalises on idle screen time, turning what may be perceived as a period of downtime into a valuable engagement opportunity.”
LG Smart TVs Join the Invasive Advertising Game (Here’s How to Opt Out)
If you primarily use an Apple TV with your LG TV, the best way to avoid ads is to disconnect it from the Internet. Televisions have little need for internet connections if you stream everything through Apple’s set-top box, and leaving them offline will help avoid other perils like random dodgy firmware updates and viewer profiling.
LG TVs start showing ads on screensavers
Last month, Ars Technica went on a deep dive into the rapid growth of ads in TV software. Less than three weeks later, LG announced that it was adding adverti
LG's new screensavers will force you to watch ads on your $2000 TV
LG is testing showing ads mixed in with the screensavers on their OLED TVs. LG bragged about this idea to potential advertisers in an online company posting. Some of the television sets that will show ads cost thousands of dollars.
Your LG TV Might Show You Screensaver Ads
They're increasingly common on streaming services, and now if you own an LG TV, you'll find them on your screensaver too. LG's smart TVs are now showing full-screen advertisements before the conventional screensaver activates when the TV is idle.
LG's next OLED TVs will include ultra-fast Bluetooth for gaming controllers, and the tech was shown off in a mystery TV
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