Ye, the artist formerly known as Kanye West has released a self-made commercial for his Yeezy website during the Super Bowl ...

Kanye West, now legally known as Ye, has once again used his unconventional marketing tactics to introduce new products.

Adidas' Yeezy shoes have been consistently featured on their app this month. Surprisingly, pairs are still in stock, a ...

While the Super Bowl was filled with its usual slew of star-studded commercials, one stood out as the most confounding of the evening. Rapper Kanye West, who has spent the last we ...

According to Ye on his Instagram Story, the sneaker brought in $2.3 million in sales revenue in just 24 hours since it was released yesterday. The Yeezy SL-01 silhouette is Ye's second footwear ...

Despite an early look at the Yeezy BL-01 being shared today by Ye himself, release details for the sneaker have yet to be announced by the rapper. Check back soon for official updates.