"The story nearly writes itself," said Fawn Weaver, co-founder and CEO of Uncle Nearest, Inc. "Mark McCallum played a pivotal role in transforming Jack Daniel's into the most valuable spirit brand ...
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Keith Weaver on the Vision and Legacy of Uncle Nearest DistilleryOn a recent visit to parts of Tennessee, Ian and I had the opportunity to break bread with Keith Weaver, CEO of Uncle Nearest Distillery during a tour of the historic property in Shelbyville ...
previously reported, Weaver is the CEO and co-founder of Uncle Nearest, a whiskey brand valued at over a billion dollars. The brand was born after she came across a 2016 New York Times article ...
Gibson, Hise, Archie L. Jones, Nicole Gilmore, and Ai-Ling Jamila Malone. "Uncle Nearest: Creating a Legacy." Harvard Business School Case 824-047, January 2024. (Revised May 2024.) ...
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