I have since learned that these classical lettering styles were a source of inspiration for Dr. Hershey, including the Leroy lettering sets used by draftsmen and some comic book letterers.
Repetition Using repeating patterns or shapes can add interest - for instance, using a certain shape or line type as the basis for a lettering design. Negative space The empty space between ...
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The South African on MSNBUSINESS INSIGHTS: Types of fonts you should choose for your LogoTypography is a powerful design tool that dramatically impacts the perception of a brand. Fonts are more than just letters on ...
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