Americana and famous faces won the game inside the game, with a solid showing for pharma brands looking to polish their reputations.

Each year, millions of people tune in to watch the Super Bowl, but it's not just the game that draws them in—it's also the ...

Most of the commercials airing during this year’s Super Bowl are going for laughs, with advertisers betting that America ...

NEW ORLEANS (WBTV) - The results are in, and an iconic brand was the winner of USA TODAY’s “Ad Meter” competition, which ranks the best Super Bowl commercials from each year. Budweiser won this year’s ...

A look behind the scenes of how a Clydesdale horse featured in a Super Bowl ad on Sunday was raised and trained to appear in the commercial.

For the ninth time, Budweiser emerged as the winner of USA TODAY’s Ad Meter contest, with viewers voting “First Delivery,” a tale of a Clydesdale foal proving its mettle, the No. 1 commercial during ...