News

Sniff before you buy? Billie’s NYC ‘scratch and sniff’ campaign invites you to smell giant armpits on the street
Billie, a personal care company, launched an innovative marketing campaign in Manhattan for its Coco Villa deodorant. Massive armpit-shaped scratch-an ...
The New York Times27d
Mark Zuckerberg Takes Stand to Defend Meta Against Antitrust Suit
Zuckerberg went to court on Monday in a trial focused on his social media ... New York Times The F.T.C.’s argument hinges on Section 2 of the Sherman Antitrust Act of 1890, which forbids a ...
Investopedia13d
Social Media Marketing (SMM): What It Is, How It Works, Pros and Cons
Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...
The Manila Times11d
GoodBrand Impact Launches to Help Brands Maximize Marketing Spends with Social Impact
GoodBrand Impact is a full-service media agency and consultancy that helps companies leverage their advertising budgets for good. By offering media buying and content production services with an added ...
People16d
Meghan Markle and Prince Harry Unveil N.Y.C. Memorial Honoring Lives Lost to Social Media: 'All Children Should Be Safe'
Emil Cohen for The Archewell Foundation The parents were invited to New York City to view the installation ... the Archewell Foundation, major social media companies are rolling back child ...
The New York Times25d
Tariff Confusion Leaves Advertisers ‘Paralyzed’ and ‘Somber’
Hundreds of billions of marketing dollars are in flux as ... manufactured by newly vulnerable trading partners? How do social media companies account for the potential disappearance of Chinese ...
Yahoo16d
Prince Harry, Duchess Meghan ring alarm on harmful social media with new NYC exhibit
Their parents, all members of The Archewell Foundation Parents' Network, have been invited to New York ... of social media use among young children and call for governments and private companies ...
National brands used to celebrate Pride Month. Then came the DEI backlash.
Celebrating Pride with colorful displays of solidarity used to be a must. But amid the Trump crackdown on DEI and trans ...
The Australian Financial Review4d
How YouTube justifies its carve-out from social media ban
The world’s biggest video platform, YouTube, privately told the Albanese government it should be exempted from a world-first ban on social media for ... the Google-owned company justified ...
pharmaphorum2d
Social media challenges and benefits for pharmaceutical companies
Social media continues to have an impact on everyday life and especially in the business sector where it has changed marketing strategies ... for the pharmaceutical companies to secure in order ...
The Hollywood Reporter26d
Social Media Shorts Are the New TV Guide (Guest Column)
partnering with Uniday’s marketing firm Gen Z Insights, showing that nearly 71 percent of Gen Z consumers discover content through social platforms. So, it’s no wonder media companies are ...