New Orleans artist Tahj Williams used to stitch the Super Bowl logo and theme art in her sewing room, and now her creation is ...

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

What is Hutchinson’s story? That’s the focus behind a city branding initiative that started in September. Chandlerthink, a Tennessee-based company that received the $75,500 contract to ...

The NFL brought some color and creativity back to the Super Bowl logo after a decade of repetitive designs. Here's a look ...

Mazda has a new logo. It's simpler and more digitally adaptable. We'll see how their fans react, as they are quite ...

Nike CEO Elliott Hill told Fortune magazine Fever star Caitlin Clark visited headquarters this month to continue development on signature shoe.

Walmart recently updated its logo after 20 years, calling it a “refreshed” look, but some people are not convinced. According to a company press release, the big-box retailer hailed the design ...

An icon of 3 horizontal dots. An icon of a paper envelope. An icon of a facebook f logo. An icon of a digital camera. An icon of a house. An icon of the Instagram logo. An icon of the LinkedIn logo.

BofA analysts, led by Ashley Wallace, said in the Thursday note that the retail trend of leaning toward subtle, logo-less designs has hurt the luxury industry. "'Quiet luxury' is still in fashion.

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...