Our beauty writer's misbehaving hair was transformed when she discovered this cult buy (and it's a beauty photoshoot ...

Ilia Super Serum Skin Tint fuses our three main loves: skincare, makeup, and sun protection. We adore products with magical, ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Cosmopolitan UK delves into the world of Chrissy Bales. Here, Iman Leila finds out how the wigmaker has become synonymous ...

As a beauty director, it’s hard not to be a sceptic. With dermatologists on speed dial and cosmetic chemists just an ...

Dark hair colors have been a timeless choice for individuals looking to make a bold statement with their appearance. In recent times, this trend has seen a remarkable surge as even those who have long ...

Frizzy hair can be a real challenge when trying to curl it. But with a few tips and tricks, you can have curls that last all day long. You don’t want to end up with crunchy, dry hair – so having an ...

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our ...

Embracing long hair this year? Then this is the trend for you. Word from the salon is that marquise layers are set to have a ...

According to a report by Mordor Intelligence, the global hair care industry is valued at $93.89 billion as of 2025.

A woman visited her local salon for a perm, hoping to come out with nice curly hair. She, was disappointed when she had no ...

Many Black women saw an influx of product-heavy and lengthy hair routines on their FYPs. But going to basics is sometimes ...