A garden full of vibrant flowers is a joy to look at, though there's one color that's tricky to use. However, it looks ...

Color is powerful driver of consumer behavior and changes can backfire, Giusti noted. In 2016, food giant General Mills ...

Linked to thyroid cancer in rats, Red dye No. 3 is now banned in the US -- but it'll take time to phase out completely.

No, red dye 3 and red dye 40 are not the same. Red dye 40, made of a chemical compound called Allura red AC, is already ...

When severe weather is in the forecast, you often see those colorful maps from the Storm Prediction Center… areas shaded in ...

Walmart has giant deal on this 5-piece wicker patio set that'll save you $500 off, and you can choose from eight color ...

Cornflowers, also called bachelor’s buttons, are deer-resistant wildflowers in shades of blue, purple, pink, red, and white.

I went to an expert to get my colors analyzed. She told me what not to wear based on my undertones and which colors would ...

Discover the antioxidant-rich fruit with more vitamin C than oranges and powerful perks for skin, gut, eyes, and overall ...

Researchers isolated one kind of cone in the eye and aimed lasers at it to allow subjects to see a super vibrant teal shade ...