Poppi soda slammed for ‘out of touch’ influencer stunt: ‘Definitely not buying another one’
The, the day after the Super Bowl, Allison Ellsworth, Poppi’s co-founder and chief brand officer, took to TikTok to address ...
Poppi sent vending machines to influencers — and it majorly backfired
Ahead of its Super Bowl commercial's debut, Poppi sent vending machines to TikTok influencers, and it backfired, sending its ...
Hosted on MSN2d
Is Poppi’s $800K Vending Machine Stunt Worth The Buzz?
The PR move that has consumers pissed off but buying Poppi. The post Is Poppi’s $800K Vending Machine Stunt Worth The Buzz? first appeared on Spoon University.
Behind Poppi’s influencer-led Super Bowl commercial and social campaign
Even with its condensed pregame timeline last year, Poppi managed to set up collaborations with influencers at the Big Game such as Olivia Culpo, a model who was then engaged and is now married to San ...
Poppi Takes Center Stage at the Big Game with Top Creators in New Commercial
The overthinking. The second-guessing. The compromise. It's a familiar song. But thanks to poppi, those feelings are now a ...