SELYUKH: Stealing shoppers from diet pop is a big deal. Coca-Cola just launched its own prebiotic soda called Simply Pop, and Pepsi wanted in to add to its Gatorade, SodaStream and Bubly. And Poppi ...

Last year, CBS forced SodaStream to remake its first Super Bowl commercial after facing pressure from Coke and Pepsi. The initial ad from the Israeli soda kit manufacturer directly attacked both ...