Skai, the leading omnichannel advertising platform for commerce media, and the Path to Purchase Institute (P2PI), today released The State of Retail Media 2025, an extensive, in-depth look at the ...
Normalized gross margin improved sequentially each quarter and increased 460 basis points to 34.1% for the full year compared ...
Pinterest reported $1.2 billion in Q4 revenue, an 18% year over year increase – and its first-ever billion-dollar quarter.
Elevate, Lyxel&Flamingo’s flagship marketing event last week, hosted multiple sessions addressing a variety of complex ...
Rene Federico, Primark's first chief marketing officer for the U.S., discusses tactics to drive brand awareness as the Dublin-based, value-oriented chain expands in the U.S.
Q4 2024 Earnings Call Transcript February 6, 2025 Pinterest, Inc. beats earnings expectations. Reported EPS is $2.68, ...
Innovative Approach Combines Advanced Data Modeling, Fixed CPA Guarantees, and Scalable Solutions Venice, California, Feb. 03, 2025 (GLOBE NEWSWIRE) -- AUDIENCEX, a leader in media buying innovation, ...
Google's John Mueller shared his thoughts on SEO for AI Overviews and affirmed the importance of search marketing in 2025 ...
Gain visibility into the full customer journey, including the impact of upper-funnel activities that traditional last ... modelling that illuminates the full impact of your marketing mix. This becomes ...
CMO Radhika Duggal detailed the strategy behind the league’s “Game On” effort starring rapper Doechii that will premiere ...
UM, a global media agency network of IPG Mediabrands, today launched its new ‘Full Colour Media’ proposition and philosophy.