Before coming to San Francisco, Insook never worked a day as a florist. Today, she's been selling bouquets for 45 years. But not for long.

Margaret Laycock collected seashells with her daughter, Katie Laycock, for 22 years. At Katie's bridal shower on Feb. 1 in Florida, Margaret surprised her with two wedding bouquets handmade out of ...

The aroma of dried flowers comes from Rebecca Louise Law’s monumental arrangement La Fleur Morte (2025), which was created ...

After over a decade of working as an event florist, Kaylyn Hewitt was offered a more personal design challenge—creating the ...

It's impossible to go a full Valentine's Day without seeing some quote about how "girls just want flowers" or "girls deserve ...

Artha DeRuyter is the founder of On the Water Floral in Wrangell. It's been a brick and mortar shop for about a year, but ...

Before arranging the flowers, prepare them by trimming each stem evenly. Many florists recommend trimming the stems at a ...

Sylvia Hanes, left, receives a free manicure as part of the 15th Annual Valentine’s Banquet and Hair and Makeup Makeover for the Homeless Women of Salt Lake City at Stateside Scooter Club in Salt Lake ...

Ever since joining the team in November 2024, Indiana Fever head coach Stephanie White has been receiving flowers from her ...