How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

We all recognize the four interlocking rings, but what's the story behind them? Buckle up and discover how Audi was born, and ...

The NFL brought some color and creativity back to the Super Bowl logo after a decade of repetitive designs. Here's a look back at some of the design changes.

I cover must-have home products, sales, and brand launches. Prior to working at ATM, I earned my degree in Culture Writing and Criticism from NYU, and I interned at publications like CNN Underscored, ...

According to a company press release, the big-box retailer hailed the design as ... that the new logo is completely different — the old one is a sun, and the new one is a flower,” an X user ...

As far as design aesthetics are concerned, the early logos were very straightforward. Each was “Super Bowl” followed by the appropriate Roman numerals. The font and colors changed each year ...

As AT’s Senior Style Editor, I cover the latest interior design trends, expert decorating ideas, and must-see home products. Whenever I’m not keeping tabs on the next TikTok “core” or buzzy IKEA ...

As the sector grows and customers find new ways to express themselves through scent, so do its trends, one of which is the resurgence and reinvention of traditional floral fragrances. The global ...

vice president and creative director of the Flower Show. “This year’s theme, by design, invokes a sense of optimism, highlighting how planting something is a small gesture that promotes a brighter ...

Instead, Walmart gave its logo a makeover fit for modern times ... the W in lowercase), with the now-familiar yellow spark design at the end. Bruno Benedini is the founder of Taillight, a ...

Walmart announced on Monday that it had unveiled a new logo, part of "a comprehensive brand refresh." The U.S.-based retailer boasted in a news release that the new look — its first change ...