Laura Geller knows that wearing a full face of makeup isn’t everyone’s thing—and if it is, even those of us who love a full ...

Tightlining, often referred to as the ultimate anti-aging eye makeup hack, is a technique that every woman over 50 should ...

As time goes by, the way we approach makeup can evolve beautifully. Women over 50 have unique beauty needs and preferences ...

Donni Davy, celebrity makeup artist and founder of Half Magic Beauty. She's also the makeup department head on the Max series ...

Below, we’re sharing her top makeup tips for women over 50 to embrace their beauty at any age. “I always say you have to meet your makeup needs where your skin is at,” Geller says.

We often hear from friends and Insiders that they’re using less makeup as they get older ... and bright cheeks are amazing for older women. Have fun!” Example A: this berry blush from Lobell’s brand, ...

Brighten with Concealer**: Concealer is a must-have in every makeup bag, especially for women over 50, as a hydrating, lightweight formula can work wonders to brighten the under-eye area and conceal ...