Forget FOMO, It’s FOBO That’s Killing Your Sales
Everyone in marketing and sales knows what FOMO is… Fear of Missing Out. FOBO is far less known, but it can have a ...
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Fear or FOMO? Kantar reveals how marketers can unleash GenAI's potential
Kantar, the world's leading marketing data and analytics company, reveals that the majority of marketers feel unprepared for ...
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Marketing leaders still feel unprepared for GenAI
FutureofWork - Most marketing leaders still feel unprepared for implementing generative artificial intelligence (GenAI), ...
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Info Edge’s Group CMO on staying relevant in a FOMO-driven world
Sumeet Singh, Group CMO at Info Edge India, on using humour, cultural trends, and smart activations to craft engaging ...
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Fear or FOMO? Kantar reveals how marketers can unleash GenAI's potential
For example, Group Bel developed its own internal GenAI tool ... Click here to read GenAI for marketing: Fear or FOMO. Kantar is the world's leading marketing data and analytics business and an ...
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GenAI in marketing: Fear or FOMO?
For example, Group Bel developed its own internal ... and a roadmap to integrate GenAI into end-to-end processes: GenAI for marketing: Fear or FOMO.
'AI washing' — what lawyers need to know to stay ethical
LLP discuss "AI washing," used to describe false or misleading AI hype by companies seeking to attract investors, and ethical ...
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Xbox Could Successfully Follow Sega’s Footsteps, Says Ex Sony Boss
Former Sony boss Shawn Layden weighs in on Microsoft's current strategy of bringing its first-party Xbox titles to other ...