The owl: symbol of wisdom ... The crazy anthropomorphised personification that pursues users of the Duolingo language-learning app, with his huge eyes, cutesy beak, tufty feathers and mastery ...

How Duolingo's unhinged social strategy—rooted in humor, cultural relevance, and a quirky mascot—has turned the app into a ...

The Duolingo owl mascot shocked his legions of fans during the Super Bowl as he upstaged Usher with a bum joke. Yes, you read that right. The Duolingo owl has become a cult icon, much like Elmo ...

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“Learn Korean or Else” humorously positions Duolingo mascot Duo the Owl as a “Squid Game” Pink Guard. The campaign includes video spots, an interactive game filter on TikTok and out-of ...

What's scarier: the pink-suited guards from Squid Game or a dozen unread notifications from the Duolingo owl? Ahead of the Dec. 26 premiere of season 2 of the Netflix megahit, the streaming ...

As the weeks before my trip dissolved into days, I kept up my Duolingo streak, racking up badges and encouraging notifications from Duo, the brand's green owl mascot. Then came my flight — and ...

Duolingo doesn’t just market to its audience ... XCX and Troye Sivan’s “Sweat Tour” to K-pop concerts, Duo the Owl isn’t just a mascot. Duo is a fan’s surrogate, actively participating ...

Inspired by Duolingo’s owl mascot, Johnson Banks has created a bespoke feather-inspired typeface and illustration guide to unify communications for the brand Language-learning app Duolingo has been ...