The U.S. digital advertising is projected to reach $300 billion by 2028, according to Emarketer. Although B2B buyers ...

Whether it’s leveraging AI, value-based selling, or refining digital marketing, the top thought leaders of 2025 are ...

Data clean rooms provide an opportunity for marketers to start connecting the dots between ad exposure data and final ...

Varun Grover is a distinguished product marketing leader and LinkedIn Top Voice specializing in Data Security, SaaS, and ...

Shopify's recovery post-pandemic is impressive, with revenue growth outpacing costs. Check out what makes SHOP stock a very ...

Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...

We’re now witnessing the trend of an increasing number of executive-level marketers and data and analytics professionals ...

Dotdash Meredith (DDM) is expanding its performance-focused contextual targeting solution, D/Cipher, to third-party inventory ...

In our view, narrow-moat Ralph Lauren's completed restructuring puts it on solid footing as it navigates macroeconomic challenges. In response to poor inventory control and heavy discounting in years ...

Here’s what we learned about customer acquisition strategies for direct mail based on this year’s survey data.

Paysafe (NYSE:PSFE) agreed to sell its direct marketing payment processing business line, part of its effort to sharpen its focus and bringing a close to the repositioning of its Merchant Solutions ...