Dive into the history of Diet Coke with a personal account from the daughter of Sergio Zyman, the marketing executive behind ...

Pepsi is asking people out and about in Atlanta to sip from unmarked cups of Pepsi Zero Sugar and Coca-Cola Zero Sugar to decide which they prefer.

Branding flops often stem from tunnel vision, not bad ideas. Nike’s recent ad flop shows how intent vs. perception can ...

Do Diet Pepsi and Pepsi Zero have the same ingredients and flavor? I checked both labels, then conducted a scientific taste ...

Why are people ADDICTED to Diet Coke? Is it the ingredients? Is it just simply the taste? We get to the bottom of WHY this ...

Diet Coke is a no-go, and only a full-fat Coca-Cola will do after a heavy night out. There are minor variations to this routine, but for the past four years, I've adhered to this self-imposed rule ...

Fun fact: Every hot girl needs an emotional support beverage readily available. Addison Rae has Diet Pepsi, and for Olivia ...

it appears that her drink of choice is a can of Diet Coke. Spotted in New York City, the "Vampire" singer was photographed on the go wearing a casual off-duty ensemble. Wearing a scoop neck black ...

open image in gallery President Donald Trump shows off a bottle of Coke. His tariffs mean competitor PepsiCo is no longer expecting earnings to rise this year (Margo Martin/X) Coca-Cola could also ...

President Donald Trump, a notorious Coca-Cola lover who even installed a Diet Coke button on his Oval Office desk (twice), has implemented tariffs that may raise the cost of a Pepsi. PepsiCo ...

In 2023, federal data revealed that its overall Black enrollment, 11 percent of the student body, far outstripped many other similar institutions. So it was particularly jarring to the Amherst ...

Forbes contributors publish independent expert analyses and insights. Sughnen Yongo is a Midwest writer covering Black women, pop culture. America has always been shaped by Black resistance ...