JioHotstar's technology to allow advertisers to reach audiences based on geography, language, and consumption patterns.
Launching a TV channel typically starts with content, not an ad tech platform – but FAST channel Creator TV is an unusual case.
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The easy road would be to tell you about new race hate laws and leave it at that. But my honest take is that I am conflicted ...
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GPT Operator isn’t a complete solution. Yet. Here's where GPT Operator actually works in PPC applications – and where it ...
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Zeta is an AI-driven company stock and is a top pick for aggressive growth investors despite concerns over valuation and ...
On Tuesday, data platform Hightouch announced it closed $80 million Series C funding at a $1.2 billion valuation.
Tandragee couple Andrew and Nicky Jackson of Jackson Roze, a successful producer of a unique ginger wine, have launched new ...
Learn how AI-powered tools are reshaping influencer marketing strategies, driving ROI, and fostering authentic creator ...