The first special-edition Rivians wear a tan paint job called California Dune, pack traction boards atop the roof, and feature two-tone interior upholstery.

Rivian has unveiled the exclusive California Dune Edition R1S and R1T variants, both of which sport a color inspired by California’s deserts.

Rivian has introduced new California Dune Edition versions of its 2025 R1S SUV and R1T pickup truck, designed for tackling the sand and other types of rough terrain. Unveiled on Wednesday, these limited-production models enhance Rivian’s off-road prowess with added features and exclusive styling.

Rivian sent out a teaser via email and social media stating that “ a mirage takes shape Feb 19. ” The photos included several views of sand dunes and a black-and-white photo of a Rivian vehicle, leading many to surmise that part of the announcement would involve a new color.