Sweet, tangy, and irresistibly vibrant, this new launch blends the signature BACARDÍ white rum with bold passionfruit flavor.

You can only buy the bottle in-store though. Meanwhile, a 70cl bottle of Bacardi white rum is cheapest at Asda, costing £15.97. The cheapest place to get a 70cl bottle of Jack Daniel's is ...

Andrew Tindall started his marketing career with seven years in the commercial and marketing teams at Bacardi, Innocent, ...

WHEN it comes to summer sips, refreshing cocktails top the list. And this month saw the launch of much-loved aperitivo Aperol ...

You may have heard the term "Cuban mojito" thrown around, but is there a difference between a Cuban mojito and a mojito? And ...

With shelves barren of popular American liquor, it’s high time for Canada to create a new revenue stream while boosting ...

"Building a brand that is both premium and culturally relevant requires breaking down some long-standing barriers," the IBest ...

A bold leap of faith took her from the corporate boardrooms of Diageo, Moët Hennessy and Bacardi to the vineyards ... launching an ultra-premium rum for Diageo. She later shifted to a hybrid ...