Color is powerful driver of consumer behavior and changes can backfire, Giusti noted. In 2016, food giant General Mills ...

This week the secretary of health and human services announced plans to remove eight more food dyes from the U.S.’s food ...

Color is powerful driver of consumer behavior and changes can backfire, Giusti noted. In 2016, food giant General Mills ...

The Department of Health and Human Services and the Food and Drug Administration announced on Tuesday a series of measures to ...

U.S. health officials say they will urge foodmakers to phase out petroleum-based artificial colors in the nation’s food supply, but stopped short of promising a formal ban.

The U.S. Department of Health and Human Services and U.S. Food and Drug Administration announced it would phase out all petroleum-based synthetic dyes from the United States' food supply and ...

Here's what you should know. Artificial dyes are used to "offset color loss due to exposure to light, air, temperature extremes, moisture and storage conditions; correct natural variations in ...

Food companies and dye manufacturers are preparing for the 2026 ban on petroleum-based synthetic dyes in food.