Irish Star on MSN1d
How Kendrick Lamar's Super Bowl show, Drake and Duolingo's dead mascot are all connected
Kendrick Lamar's Super Bowl halftime show has caused chaos even after the event, with the death of Duolingo's mascot and a ...
The Financial Times1mon
Duolingo’s nagging owl leaves us with nowhere to hide
The owl: symbol of wisdom ... The crazy anthropomorphised personification that pursues users of the Duolingo language-learning app, with his huge eyes, cutesy beak, tufty feathers and mastery ...
Business Insider6mon
The world's meanest app
As the weeks before my trip dissolved into days, I kept up my Duolingo streak, racking up badges and encouraging notifications from Duo, the brand's green owl mascot. Then came my flight — and ...
Inc26d
Duolingo’s Brilliant Social Media Marketing Move
5. Mascots are still cool. Think mascots are outdated? Think again. Duolingo’s lime-green owl is a social media star, and people love it. Mascots create an emotional connection that feels ...
Creative Review5y
Johnson Banks rebrands Duolingo to showcase its “quirky personality”
Inspired by Duolingo’s owl mascot, Johnson Banks has created a bespoke feather-inspired typeface and illustration guide to unify communications for the brand Language-learning app Duolingo has ...
Duolingo announces the 'death' of its mascot, Duo the Owl
Duolingo has replaced its social media profile photos and app icon to an image of the dead owl, with Xs for eyes. A TikTok ...
Inc1mon
4 Lessons From Duolingo’s Marketing Playbook
Duolingo doesn’t just market to its audience ... XCX and Troye Sivan’s “Sweat Tour” to K-pop concerts, Duo the Owl isn’t just a mascot. Duo is a fan’s surrogate, actively participating ...