Starbucks recently made headlines by confirming it will cut 30 percent of its menu offerings. On the surface, this might seem like a simple attempt to streamline operations. But for those of us in the ...

In the coming months, Niccol plans to slash 30% of Starbucks’ menu to simplify its offerings, reduce wait times and improve customer experience.

Last year, Starbucks announced its Valentine's Day menu on Feb. 1, which means if they go that route, we'll have to wait until the weekend to know what's in store. But we can look back on ...

More change is underway at Starbucks, which recently announced plans to cut some items across its food and beverage menu. Brian Niccol, newly appointed chairman and CEO, outlined the "fundamental ...

Among them are reducing the number of items on Starbucks' menu, using a new algorithm to handle mobile orders, and adding digital menu boards to stores. The company is also backing away from a ...

Remember when shopping malls were the place to be ... but the smaller venues inside became a revolving door for vendors. Soon, Amazon (or a venture out of town) would replace our local shopping ...

Starbucks unveiled its Valentine’s Day menu, which is available now for a limited time and includes two returning favorite beverages, as well as two new Blackberry Sage Refreshers. The following ...