Roger Federer and Elmo from Sesame Street seem to disagree on the letters of the alphabet in a Super Bowl ad for ON running shoes.

From Ben Affleck's DunKings to David Beckham and his long-lost twin Dave (played by Matt Damon) and all the pop star ...

Watch as Elmo sits in an umpire's chair and debates the two letters found on Federer's On-branded sneakers: Is it 'Q' and 'C' or 'O' and 'N'?

Roger Federer is a marketing powerhouse on his own, and it's best put in Nike's former tennis director Mike Nakajima's words ...

Elmo has been around a long, long time, and he's one of the few characters that all of the generations that have come forth since the 90s know and love.

The adored children's character jokingly criticized the tennis great over his spelling abilities. By cleverly tackling the widespread uncertainty about the brand's logo, the advertisement turns it ...

Friday, February 7, 2025 Photo credit: On Roger Federer has ruled the tennis world with grace and class. When it comes to the ...

Sneaker brands always love the Super Bowl, and this year, viewers can expect surprises. Elmo is making an appearance with tennis legend Roger Federer for On. And NFL coach Andy Reid steps into his ...

Roger Federer recently starred in a hilarious ad campaign alongside Sesame Street’s beloved red muppet, Elmo, for the Swiss ...

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