Each year, consumers take to the USA Today Ad Meter to vote for their favorite Super Bowl ads and once again, ...

Hungover from Super Bowl Sunday? Not if you keep drinking! Coors Light unveils new "case of the Mondays" beer. Here's how to ...

People generally don't buy beer with the expectation that nobody will ever drink it. So, how come Super Bowl commercials ...

Meanwhile, the fast-growing Michelob Ultra label takes its active-lifestyle mien to a higher level, with septuagenarian ...

The NFL's grand finale arrives back on the doorstep of New Orleans and the Superdome. With that, a lineup of mini ...

The ad picked up raves from industry experts. AdAge rated the Coors Light ad 4.5/5, the highest of any beer brand in 2025.

Since its founding, the American Homebrewers Association has been a division of the Brewers Association, but has filed to ...

Despite “USA” and “American” appearing on Budweiser, Whitworth said the term “domestic” appears too frequently at places where beer is sold, including at concession stands, retailers ...

Anheuser-Busch is encouraging its distributors and partners to replace the term "domestic" with "American" when marketing beer, arguing that the term better reflects the industry's identity.