Netflix is snapping at the heels of the BBC. But there’s more to the battle than just viewing figures
And as Netflix grows, so too does its value to viewers. This model constitutes a considerable competitive advantage for it ...
Netflix Raises Prices—And The Internet’s Furious
Netflix raising prices isn’t a new phenomenon. In 2011, a subscription to the streamer cost $8 a month. Since then, it has ...
Marketing Dive10d
Netflix’s next phase of advertising growth hinges on in-house ad tech
The streamer’s in-house offerings will hit the U.S. in April, coinciding with an upfronts market where publishers lock in ...
MMA News9d
Netflix Co-CEO Staying Quiet About Rumors Of Interest In UFC Broadcast Deal
With ESPN’s UFC contract expiring in 2025, Netflix and other platforms may bid for media rights. Learn how TKO and WWE deal ...