Volvo has pulled an AI-generated ad made for Saudi Arabia because it is "not in line with Volvo Cars' global guidelines." ...

The spot is the first ad for Volvo created solely with artificial intelligence ... of rhetoric and images might speak to an American car buyer-but of course, that's not the target audience ...

Volvo’s Saudi ad is AI-generated, with no cars shown and focus shifting to messaging. AI reduced production time from months to weeks, making the process more efficient. The ad uses a voiceover ...