John Frieda Violet Crush Purple Shampoo Formula: Creamy | Best for: Color-treated hair | Scent: Citrus notes | Recommended use: Daily | Sulfate-free? No “This stuff is like magic!” an Amazon ...

As the name suggests, purple shampoo uses violet pigments to tone and neutralize hair, allowing it to counteract unwanted brassiness and yellow/orange hues that can develop over time, according to ...

To maintain the colour, a purple or ‘silver’ shampoo is a non-negotiable. These boast violet pigment that counteracts orange brassiness in blonde hair although if you leave them in a little ...

Boasting a violet hue, this affordable shampoo banishes yellow tones and unlocks brighter, healthier-looking hair ...

"It also means that blonde hair absorbs light instead of reflecting it and is more prone to damage," adds Shiel. How to use purple shampoo This may seem obvious, but a violet-based shampoo is not ...

Purple Shampoo: An anti-brass purple shampoo that instantly neutralizes warm, brassy undertones in lightened, cool blonde, bleached, ashy, or gray hair and nourishes damaged, processed hair Color ...

There's no better way to ring in spring/summer 2025 than with a hair transformation; as the old adage goes: new year season, ...

“The subtle addition of violet pigment in shampoo filters ... it’ll take away all of the brassiness in grey hair without leaving any purple behind. A range developed in conjunction with ...