A 1951 ad. The FDA informed Kraft in 2002 it could no longer market Velveeta as a cheese. The Kraft Heinz Company The year was 1916, and Jacob Weisl, owner of the Monroe Cheese Company of Monroe ...
We'll take one of each. Velveeta is expanding its cheese empire. On Tuesday, the cheese company announced its first foray into the world of queso. And it's not just bringing one dip to the party ...