In times as challenging as the ones we face today, small business owners need to up their marketing game. There are many ways ...

A major Democratic super PAC launched its first wave of ads as part of a $140 million campaign to target voters in key battleground states Monday, using testimonials from voters to warn of the ...

That's because advisors, unlike other service providers such as attorneys and insurance agents, have been prohibited from using testimonials in their advertising. But that is changing. In December ...

For the first time in 60 years, the SEC is overhauling advertising rules that will allow advisors to use endorsements and testimonials in online marketing. This flowchart will help advisors keep ads ...