In the past, creative people went into advertising because they wanted to design and paint on big canvases — TV screens and billboards. They literally had outsized portfolio carriers ...

As television grew rapidly in popularity in the second half of the 20th century, many people assumed it would cause a ...

Kantar, marketing data and analytics company, has revealed the winners of its annual Creative Effectiveness Awards, ...

TV advertising has long been costly and complex, making it out of reach for many small and medium-size businesses (SMBs). Waymark, a provider of AI-powered video ad creation, and Skybeam, … The post ...

The latest ad from British streaming service Britbox turns the art of the behind-the-scenes film into a epic live-action human animation. The ad is a single take recorded over an incredible 14 hours ...

What are some of the other roles of the Creative Rights Committee? MZ: Protecting the integrity of one director to a film in episodic television. It's the cornerstone of the Guild that there's one ...

By combining Kinetiq’s comprehensive TV ad tracking and audience insights with DAIVID’s deep creative performance metrics, advertisers, agencies, and media owners can now understand not just where and ...

EXCLUSIVE: Legendary Entertainment has hired Brian Worsley as Senior Vice President of Marketing & Creative Advertising ... including film, television, gaming, and licensing & merchandising ...